Crowned Icons

CROWNED ICONS: The Global Beauty & Fashion Showdown
- Date: Monday, May 4th, 2026
CROWNED ICONS isn’t just a competition—it’s a movement.
This is HEBS’ signature main stage event: a high-fashion, high-drama showdown where elite beauty and fashion creatives from around the world present visionary runway-meets-theatre performances. Think Met Gala, Cirque du Soleil, and Paris Fashion Week fused into one spectacular moment.
Each team will deliver an immersive visual experience that showcases mastery across:
- Hairstyling
- Makeup Artistry
- Fashion & Couture
- Nail Art
- Choreography, Set Design, or Music
Prizes & Honors
- 1st Place – Global Icon of the Year: $20,000
- 2nd Place – Visionary Vanguard: $10,000
- 3rd Place – Trend Revolutionist: $5,000
Preliminary Submission Entry Fee: $50 per team
$50.00
Main Stage Requirements
Each contestant must produce a full-scale, 7–10 minute production.
This is not a walk—it’s a show.
Your presentation must include:
- A bold creative theme or storyline
- Original fashion or couture (or designer collaboration)
- Hair and makeup transformations
- Nails, accessories, and visually impactful details
- A performance component: audio/visual, choreography, or live experience
Stylists become directors. Models become performers. Beauty becomes performance art.

2026 Theme: “THE FUTURE REIMAGINED”
Step into tomorrow. Contestants must interpret the future through the lens of:
- Cultural Heritage
- Nature & Sustainability
- Sci-Fi & Futurism
- Tech-Infused Luxury
Judging Criteria
- Innovation & Theme Execution
- Technical Excellence (Hair, Makeup, Nails, Fashion)
- Visual Storytelling & Stage Impact
- Cohesion & Originality
- Audience Engagement


Experience Highlights
- Celebrity Guest Judges & Presenters
- Live Audience Voting on Instagram
- Global Streaming + Editorial Press Coverage
- Unforgettable, career-defining exposure for all finalists
Ready to Be Crowned?
Application opens: July 2025
Spots are limited. Begin crafting your legacy now.
For team guidelines, entry rules, and production resources, click below:

How to Enter the 2026 Crowned Icons Competition at the Hair Education Beauty Summit
2026 Theme: The Future Reimagined
- Cultural Heritage
- Nature & Sustainability
- Sci-Fi & Futurism
- Tech-Infused Luxury
Bring your interpretation of the future to life with innovation, artistry, and intention.
Stage 1
Register to Enter

Pay the non-refundable
$50 registration fee
Stage 2
Submit Your Video
Video Creation
Create a captivating video (no longer than 3 minutes) that showcases your completed hairstyle and how it aligns with the 2026 theme: The Future Reimagined.
Submission
Email your video submission to Casting@thehebs.com by Friday February 6, 2026.
public viewing
Your video will be posted on HEBS social media platforms for public viewing and engagement.
Stage 3
Social Media Voting
Submission
Submission videos will be uploaded to HEBS platforms on February 9, 2026.
Public engagement
Public engagement matters! Encourage your followers, family, and friends to like, comment, and share your video.
Highest Engagement
The top 10 videos with the highest engagement will move forward to the final stage.
Stage 4
Finalist Announcement
Finalists
Finalists will be announced on February 13, 2026.
Submit The Fee
To secure your spot in the live main stage competition, finalists must confirm participation and submit the $500 finalist entry fee.
Official Rules
- Participants must be 18 years or older.
- Submission videos may not exceed 3 minutes.
- Final hairstyles must align with the “Future Reimagined” theme.
- HEBS reserves the right to use all submissions for marketing and promotional purposes.
- Finalists are only confirmed after payment of the $500 entry fee.